Job Description

Paid Search Specialist

Cardiff

£45,000 – £50000

Are you a Paid Search specialist who wants to do more than just manage budgets — someone who wants to own performance, shape strategy, and make a real commercial impact?
Page 1 Recruitment is proud to be partnering with a fast-growing, specialist comparison platform based in Cardiff. As the business enters an exciting new phase of growth, they’re looking for a Paid Search Specialist to take full ownership of paid media performance and play a pivotal role in scaling the brand.
This is a company that genuinely invests in its people — collaborative, inclusive, and focused on work-life balance in a way that actually means something. You’ll have real autonomy, a supportive team around you, and the tools and budget to do the job properly

About the Role

This is a senior, hands-on position where you’ll have full technical ownership of paid media performance across Google Ads and beyond. You won’t just be executing — you’ll be influencing strategy, driving commercial outcomes, and working cross-functionally with SEO, CRO, Analytics, and Creative teams to get the best possible results

About You

  • Extensive hands-on experience managing Paid Search and Paid Social in commercially driven, lead-generation or comparison environments
  • A proven track record of owning end-to-end paid media performance — from strategic planning and budget allocation through to optimisation, scaling, and reporting
  • Strong technical expertise across Google Ads, with solid working knowledge of key Paid Social platforms such as Meta, LinkedIn, or TikTok
  • Experience managing and optimising large multi-channel budgets while balancing commercial risk, efficiency targets, and growth objectives
  • A highly data-driven approach to testing — structured methodologies across bidding, targeting, creatives, landing pages, and funnel optimisation
  • Advanced diagnostic capability to identify and resolve performance challenges such as intent drift, rising auction pressure, creative fatigue, and attribution gaps
  • Strong understanding of full-funnel performance strategy, including audience segmentation, customer journey mapping, and cross-channel contribution analysis
  • Confident translating complex performance data into clear insights and actionable recommendations for senior stakeholders
  • Comfortable operating in fast-growth environments where agility, commercial awareness, and genuine ownership are critical

Bonus Points

  • Google Ads and/or Microsoft Advertising certifications
  • Experience with automation, scripts, feed optimisation tools, or AI-driven bidding and creative testing solutions
  • Familiarity with GA4, Looker Studio, GTM, attribution tools, or landing page optimisation platforms such as Unbounce

What’s In It For You

  • £45,000 – £50,000 basic salary with annual pay reviews
  • Private dental and healthcare cover
  • Flexitime and a relaxed dress code
  • 20 days holiday + bank holidays, plus two weeks off over Christmas and your birthday off
  • Free parking, generous sick leave, and a dedicated training budget to support your growth

If you’re ready to take ownership of paid search at a business that genuinely values what you bring we’d love to hear from you.

Interested? Click “Apply” or contact Chengi at Page 1 Recruitment today!